Where we dig
Six questions we can’t let go.
Each focus area is a problem we see again and again in South African commerce. For each one, here’s why it matters, what we want to test and the open problems we’d like to work on with founders and partners.
- 01AI for commerceWhat if every product page wrote, tested and improved itself?
- 02Checkout & paymentsWhy does paying still lose one shopper in every few?
- 03Retail mediaHow does a local brand buy shelf space on a screen as easily as in a store?
- 04Social & chat commerceWhat does a store look like when it lives inside WhatsApp?
- 05Commerce dataWhat would a small store do with the data only big retailers have?
- 06Township retailHow do we bring spaza shops the tools that chains take for granted?
QuestionsGood to know.
They’re where we look first, because they’re the problems we see most in our agency work. If you have a commerce problem outside them, pitch it anyway and choose “Something else”.
No. They’re questions we want to test, not results. When an experiment gives an answer, we’ll publish it on the Lab page.
Yes. Pilots with brands and retailers are how we learn fastest. Pitch us and choose “Brand or retailer”.
Got a commerce problem worth a company? We want to hear it.
A few lines is enough: the problem, who has it and why now.