For brands and retailers
Run a pilot with us.
Test a new commerce idea on your own channels or in your own stores, with the lab doing the work. You get a clear answer, and first use of what works.
How a pilot runsFour steps. One number.
Agree
We agree the question, the one number that decides it, and how long it runs, before anything is built.
Set up
The lab builds the smallest version that can answer the question, on your store, app, chats or shop floor.
Run it live
Real customers, real stock, real money, for the agreed time. You see the numbers as they come in.
Decide
Keep it, change it or stop. Either way you get the result written up, and a say in what happens next.
Fair on both sidesWhat you give. What you get.
You bring
- 01
A real problem you want solved
- 02
A channel, store or customer group to test with
- 03
Someone on your side who can make decisions
- 04
Your numbers for the one measure we agree
You get
- 01
The lab’s research, design and build on the problem
- 02
A clear answer, written up, whether it works or not
- 03
First use of what works
- 04
A say in whether it becomes a product or a venture
Where pilots fitStart with a focus area.
QuestionsGood to know.
It depends on the idea and who benefits from it. How each pilot is set up and paid for is agreed in writing before it starts.
As long as it takes to see the one number move, and no longer. The length is agreed at the start.
That’s agreed in writing before the pilot starts, so there are no surprises at the end.
We use only the data the pilot needs, under POPIA, and never share it outside the pilot without your permission.
Got a commerce problem worth a company? We want to hear it.
A few lines is enough: the problem, who has it and why now.